Office of College 通信 and 市场营销

  1. 部门目录
  2. 大学进修部
  3. Office of College 通信 and 市场营销
晚上在考夫曼中心外面
我们做什么

We are brand strategists, amplifying the college’s brand through an array of multimedia channels. We define and guide the college’s overall communication strategy and provide expertise to the RIC community.

联系信息
Executive 导演, External Relations and 通信

珍妮特圣. 皮埃尔

媒体查询请联系: 约翰Taraborelli

社交媒体

我们是谁

The Office of College 通信 and 市场营销 is your creative partner for communications, 市场营销, 公关和编辑需求. We provide creative services and a variety of supports to stakeholders across campus, with a focus on projects that serve high-level institutional priorities and communications strategies. 其中包括注册, 保留, 毕业, 慈善事业, 收入, 校友和社区参与

我们做什么

We offer multiple services and areas of expertise: 有创意的服务, 印刷, 网络通信, 编辑内容, 社交媒体, 摄像、摄影, 支持. The general lead time for processing requests and executing deliverables depends on the type of service provided. Please keep in mind that we serve the entire college and receive requests from a large number of stakeholders. 一般来说, the more time and information you provide when submitting your request, 我们就能更好地为您服务.

我们如何帮助您

有创意的服务

We provide content development and creative design services for 市场营销 materials, communications campaigns and branding collateral that are in line with the college’s strategic priorities.

印刷

We provide limited in-house printing for small, print-ready projects that serve institutional priorities, serve as a liaison to external vendors for larger, 更专业的印刷需求.

  • General lead time: 2-4 weeks for in-house requests; 2-8 weeks for external vendors
  • 联系人:伊丽莎白·里尔，市场经理 eriel@basilinfracon.com

网络通信

我们的 网络通信团队 构建和维护网页, creates and edits content for the college’s institutional website, 注重用户友好, easy-to-navigate content that speaks directly and primarily to prospective students and their families.

  • General lead time: 5 business days for small edits, 4-12 weeks for larger projects
  • 请通过提交请求 网络通讯请求表格

编辑内容

我们的 editorial team publishes and distributes stories through our news webpage, the Rhode Island College Magazine and the bi-weekly @RIC新闻 电子邮件 newsletter, with a focus on stories that reinforce the college’s branding, highlight news of substantial public interest, serve the college’s strategic communications priorities.

公共 & 媒体关系

We inform the media about news and events at the college that are of significant public interest and aligned with our institutional-level communications priorities; we also manage media relations and offer preparation sessions for high-profile media appearances.

社交媒体

We manage the college’s institutional social media accounts, 分发吸引学生的内容, 校友和公众, 强化学院的品牌, serves the college’s strategic communications priorities. We also advise stakeholders on developing their own social media presence.

  • General lead time: 3-5 business days for small requests, 4-8 weeks for larger campaigns
  • Contact: 约翰Taraborelli, 导演 of 通信 and 公共关系, jtaraborelli@basilinfracon.com

摄像、摄影

我们的 in-house digital media specialist creates compelling narrative videos and editorial photography for strategic communications and branding initiatives.

支持

In instances when we are not able to provide direct services for a project, 我们提供指导和策略, provide tools and resources for stakeholders on campus to manage their own communications needs.

  • General lead time: 3-5 days for quick questions; 2-8 weeks for larger strategic initiatives
  • 联系人:伊丽莎白·里尔，市场经理 eriel@basilinfracon.com

品牌指导方针

If you are producing official RIC materials, please consult our brand guidelines. A corresponding folder of logos, seals, images will soon be posted here.

BE BOLD品牌风格指南

我们的团队

特色的新闻 & 故事

所有的新闻 & 故事

重要的信息